At the Center for Connected Medicine, I played a key role in designing and managing digital and print assets, including website updates, blog posts, social media graphics, email campaigns, and digital ads. I developed marketing materials for high-profile events such as webinars and conferences, ensuring a strong and cohesive brand presence. Additionally, I provided onsite event support, assisting with registration, room setup, and guest materials. Beyond these internal projects, I created logos, PowerPoint templates, and brand identities for select UPMC health care IT start ups, helping to elevate their visual identity and brand consistency.
UPMC Enterprises
UPMC Enterprises is the the innovation, commercialization, and venture capital division of the University of Pittsburgh Medical Center (UPMC). The Center for Connected Medicine is a partner-operated organization within UPMC Enterprises that produces research and events for leaders in health care aimed at advancing innovation in digital transformation and medicine.